Lula Cellars

Lula Cellars is a boutique winery in the Anderson Valley, who’s focus on world-class wines brings high accolades and approachable adoration. Wanting to increase their brand awareness, we focused on building marketing initiatives to focus on visitation, engagement, and conversations.

Within the first three months, their social channels saw an 19% increase in engagements, a 34% increase in impressions, and 40% increase in post link clicks to the website. Additionally, after re-vamping their email marketing strategy (with design updates, segmentation, and copy improvements), they saw a 56% increase in open rate and 12% increase in click rate.